Wen: understand the emperor original Chen Xunming

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

Newly designed retro BMW M logo

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

[Know the emperor original product] May 24, 202, will be BMW M

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

GmbH (referred to as: M brand)

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

Found 50th Anniversary Day. To this end, BMW Group will launch a large number of heavy new cars including BMW M3 Travel Edition in 2022. At the same time, for the production date in M ​​brand models in March 2022, the routine M sports set, providing new design retro logo options, users can book new cars and optional labels at the end of January 2022.

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

In addition to the new car, BMW will also have the 50 anniversary of the year to provide 50 iconic and historic car paint color, such as Dakar Yellow, Fire Orange, Di Tong, Macau Blue. , Imorahong, Scrubbin Bay Blue, etc., 50 car paint colors will represent all the periods of the BMW M brand for 50 years.

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

BMW M1 1978

According to BMW official, BMW car standard with blue, purple and red ring is first applied to a car built by BMW Motorsport GmbH in 1973. In 1978, with the first appearance of BMW M1, today’s users are more familiar with the “tilt tri-color stripe” symbol, followed by the letter M. Even outside the car, it also has a sign with brand value and identification. BMW M1 is the only BMW M high-sex energy producer with a tri-colored stripe logo.

In these two signs, blue represents BMW, red symbolizes racing, and purple represents the close relationship between the two. Then, dark blue replaced violet, since 1993, with the operation and development of BMW M brand.

新车 | 圆形三色标回归,明年1月可选装!宝马M将迎来50周年

The newly designed BMW M logo is inherently inherent in the historical classic elements, and has conducted a new era interpretation. Starting in late January 2022, users can book a new LOGO in the head, car tail and rim cover.

Mr. Fanmeier, head of BMW M brand, said: “Through the classic BMW Motorsport logo, we hope to share our joy of our BMW M brand anniversary. We will usher in a great year, and will highlight with unique products And exciting performances to celebrate this year. M is always considered to be the most powerful letters in the world, in the anniversary of BMW M brand, it is more powerful than ever. “

At the same time, BMW M brand also announced its series of trains that will be launched in 2022, including BMW M3 wagon, M4 special edition, the new generation M2, M2, the first high-performance pure electric model in history, will also be released (or will be : BMW i4 M50).

BMW X5 M, X6 M

BMW M brand has been very eye-catching in recent years. Official data shows that from January to September this year, 123,008 BMW M models were sold in BMW M, and sales increased by 22.2% year-on-year. BMW M increased nearly 40% year-on-year, which has strongly promoted the stable growth of BMW Group in the Chinese market. At the same time, the new BMW X5 M and new BMW X6 M entering the full sales cycle also show strong momentum, accounting for 31.2% of the total sales volume of BMW M models in September this year.

BMW M1 1978